Month: June 2020

Essential Elements of great copywriting

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A key way to differentiate your brand from your competitors is to develop your brand voice using clear, creative messages to promote your products and services. Clever content design and words can help you to build your brand personality. So what are the essential elements of great copywriting when you are writing for your brand? We will outline why creative copy works, the types of … Read More

using social media for customer service? here is a list of don’ts

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Social media has become so much more than a tool for marketers and brands to promote their products and services. It is now the number one channel where people turn to when they want to complain, talk to a company representative, review a product or shame a brand. With all of this in mind we need to be mindful how we react to our mentions … Read More