When a new user lands on your website are they seeing what you want them to see? Are they reading what you want them to read? Are they taking the actions that you would like them to take? If you find yourself answering no to any of these questions then it is time to review your website design and implement some changes that will make … Read More
There are many reasons why you should consider hiring freelance writers to assist you with your content needs. Time, money and expertise are just three benefits of freelance content writers. Most freelance writing services like ours will offer quality content for all clients, work to your timelines and decrease the time that you need to spend researching, writing and editing articles. Although freelance writers are … Read More
Digital Crisis Management for Small Businesses during the Coronavirus Covid-19 has crept up on us, causing a tidal wave of destruction. Nobody could have foreseen the impact that it is having on small businesses across the world. We would like to express our sincerest sympathies for companies that have had to close or pause their business due to this crisis. From hotels to restaurants to … Read More
Reach Your Goals: Designing Your B2B Marketing Strategy Every business needs a marketing strategy that reached out to their target audiences. Technologh has dramatically changed how we act, shop, learn and digest information. When is comes to B2B marketing many business owners have yet to adopt a unique digital B2B marketing strategy. What does it take to stand out from your competitors? How can you … Read More
SEM (Search Engine Marketing) is a term used to describe all marketing activities associated with increasing the visibility of your brand on popular search engines such as Google and Bing. SEM incorporates the paid elements of search marketing, from paid search marketing to updating your google business listing to tactical SEO optimisations. SEM usually refers to the paid search elements, where as SEO is linked … Read More
Do you need to develop your backlink strategy and get more links for your site? CraftedReach.com are here to offer some useful link building tips and help you to build the right web traffic. As an SEO tactic, link building has proven beneficial time and time again. In the past you may have bought a list of backlinks to direct people to your site but … Read More
You always hear of somebody staying behind to do their extra bit. Maybe they had a day full of meetings or they need to get a report finished or they have a deadline for submitting a funding application. Yes, we all fall prey to bad time habits now and again. However we can all try to work smarter, not harder and get our time management … Read More
Do you want to position yourself or your brand as an expert? Twitter is a great platform for this and a powerful tool for creating brand awareness. Tweeting at events and conferences is the perfect way to reach an already engaged audience and draw attention to your profile. You don’t always need to have a plan when you are live tweeting and you will often … Read More
Subject Lines Symbols in Subject Lines Body Text Header Personalisation Layout Images White Space Calls to Action Links Spelling and Grammar Footer and Social Links Subject Your subject line is a crucial component of your email that is often left to the end in terms of design. Think about what the reader sees when they open their inbox. Now, how can you make your email … Read More
